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copywriting & email marketing for purpose-driven female-founders & business owners

CONNECT FOR REAL NEWSLETTER PACKAGE

This is the newsletter package for purpose-driven female founders who want to reach and nurture your audience on a deeper level without selling your soul to social media, or adding more to your already packed to-do list!





STOP LEAVING MONEY IN THE INBOX!

People buy from people

Book a
discovery call

(they know, like & trust)

it's not just an overused saying!

Keeping
You in the Mind of Your Audience

Consistent
Value-Packed
Connection

Strategy-Driven Emails in Your Brand Voice

Harsh truth... 

Perhaps your social media isn’t suffering the engagement lag the rest of us are (lucky you!), but honestly, how many of your loyal lurkers are actually buying from you? 

Ouch! Why so harsh, Sam? 

Because I'm dedicated to seeing women-founded businesses flourish through genuine connection. And lurkers don’t pay our bills



How about we turn those lurkers into loyal clients? 

Y’know who is highly likely to buy from you? The person who invited you into their private digital postbox - their inbox! They’re primed to soak up all you’re serving. 

Plus you’re not competing with every 2-second influencer dancing to the latest audio trends! (nothing against influencers. Or dancers. Or audio trends)

But don’t just take my word for it...



CONNECT FOR REAL NEWSLETTER PACKAGE IS FOR REAL!

CONNECT FOR REAL NEWSLETTER PACKAGE IS FOR REAL!

I’m on a mission to help purpose-driven female founders, who are ready to take serious action.

You’re done with selling your soul to social media. You’re all about depth rather than breadth.

You want to create genuine connections with your audience to grow your ideal client base and boost your brand reputation using your unique brand voice.

All without adding more to your packed to-do list

If this is ringing all your happy bells, you're in the right place

BOOK A CALL - IT’S ON ME

over a chat we will pull out all the gold in your unique story and why you’re the go-to person for your dream client to work with

Let's map it out...

Dive-in-Deep: 

THE ROADMAP TO YOUR  

Strategy & Research: 

with a magnifying glass, we’ll look at your offer suite, what your ideal client is actually searching for and how your USP will speak directly to them.

Connection Content: 

I’ll take your content, your brand voice & personality and do what I do best - convert it into words that connect with your ideal client in a way that makes them feel like you’re inside their head! 

NEWSLETTER GOLD 

You’re ready to take this newsletter marketing strategy seriously and become an inbox favourite if…

You’re ready to take this newsletter marketing strategy seriously and become an inbox favourite if…

1.

2.

3.

I’m the Copywriter, email marketing strategist and overall business sidekick to help you with these goals!

Running a solo show, so much to juggle!

I see those heads nodding. While social media is a fab marketing tool, it’s a time-suck. We’ve already covered the lurkers right? (oh the lurkers!




Email Marketing will become your favourite strategy and business resource. and you won't have to tackle it alone!

Let's chat

You're tired of the social media slog too?

With over two decades in the service industry, a serious aversion to surface level fluff and icky tactics, and a real word-nerd affinity, I’m the copywriter dedicated to seeing you become known as the only choice in your industry. Infusing your newsletters with the real-deal of your brand personality and service ‘sweet’ offerings. 



I’m going to spill a secret with you - A highly converting newsletter is designed around more than just great content and writing. There’s an art to the architecture of a newsletter, the sequence and flow. When to serve and when to sell. We will work on designing one for your unique business and brand

I’ll take your brand, your voice and your personality and create a newsletter your ideal clients can’t wait to read and lining up to work with you. 

The right strategy, words and consistency = making it possible for you too! 


I’m a deep connection, major value serving kinda girl (just like you!) - and the inbox is where I learned to do this really really well! 



READY TO FIND OUT HOW THIS CAN WORK FOR YOU?

She made planning email marketing so simple that I'm actually keeping up with it! I've had great responses to my email newsletters - mums even stopped me at the school gate to say they've been reading them and thought they were great! I've had an increase in orders through my website and (more importantly) people are commenting on the emails so my brand awareness is growing. 

Small Business owner | Etsy Seller

Victoria

Heard on the grapevine...

Sam is amazing! Enthusiastic and full of really great, insightful marketing and brand building ideas. 

More from the Grapevine this way...

This skill has been invaluable when we needed support with newsletter content for our clients. Sam consistently delivers hight-quality work with super quick turnaround times, and she approaches every task with a can-do attitude. Nothing is ever too much trouble for her. Working with Sam is truly a delight, and her contributions have been a significant asset to our team. 

Personal brand strategist | Business mentor | author | Tedx Speaker

Heard on the grapevine...

Kelly

I have had the pleasure of working with Sam, and I am continually impressed by her effortless ability to communicate and adopt a client's brand voice. 

We’ll meet virtually once a month for an hour and brainstorm all those golden nuggets from your idea library. Two creative heads are better than one. I don’t hold back on adding my overly-active creative strategy ideas from you! We will have a truckload of thought-leadership content to serve your list with deep value! 

Either 2 Longer Deep Value Newsletters or 4 x Highlight & Value Newsletters each month. Delivered via Google Docs inside your dedicated Client Portal, you’ll get either your 2 or 4 newsletters in strategic sequence 2 weeks prior to the month of their inbox due date.

Allowing time for your review, edit suggestions and my revision turnaround. All designed in a strategic and thoughtfully crafted layout with CTAs and subject lines that will help those sought-after clicks!

Giving you time back & a strategy to build a consistent newsletter

Monthly Strategy Call

Your Choice of Frequency

GAIN BACK TIME!

BUILD GENUINE CONNECTION CONSISTENTLY

Content planner with forecasting for future topics. I’ll keep a track of our combined ideas to help with speeding up our strategy calls with ideas we’ve already cooked up. Trust me, my strategy idea brain never stops and I’ll become the business sidekick you never knew you always wanted! 

EXCLUSIVE BONUS!

More than a copywriter

I get it. You want to measure the ROI.

Every quarter, I’ll nudge you to send me your newsletter analytics so that I can have a bit of a nerdy-search of what the clicks and open rate is showing us. This will help us get really tight on future strategy and content

Quarterly Stats 

Measure the roi

What's in it for me sam?

Why the choice of 2 or 4?

I recognise that each business is different. You may prefer to bulk your content into a longer, deeper value-driven bi-weekly newsletter.

Or you may have more going on, like a weekly podcast or regular speaking events and training. This allows for The Connect for Real Newsletter retainer to serve your needs best with the same high-level service promised to all of my clients.

If you’re unsure of which option is right for you, we can happily discuss it on our discovery call. That’s what I’m here for! 


Being consistent and considered with your email list

1 hour of your time each month to reach a primed audience with on-brand content feels like a great marketing strategy to invest in.

Attracting your dream clients and connecting with them on a deeper level

Working with a strategic copywriter that will ensure you're continued growth and more time to operate in your zone of genius.

If you want THIS to be the year that you *finally* commit to:

get in touch to get started 

"The best time to start was yesterday. The next best time to start is today"

- Vaibhaw Purohit

Nurture a real & consistent connection with your audience, showing your ideal client why you're the best option for them

Grow your brand reputation using your unique voice and maximising your brand touch points

Stop being a slave to social media and get back to sustainable business growth

Take full control of your marketing with actionable strategies. Leverage email's huge influence on purchasing decisions

Max out 1 hr of your time each month for on-brand content written by a brilliant copywriter

Feel supported by a brand sidekick who genuinely wants to see your business thrive 

This newsletter retainer will allow you to...

ahem, that's me

Let's Chat

GET IN TOUCH

LET'S GET YOU CONNECTING WITH YOUR AUDIENCE CONSISTENTLY & RELIABLY

I'm Sam, your word-nerd, connection - driven brand sidekick.

Tired of 'bro-marketing', being at the mercy of Meta and a strong aversion to trying to keep up with trends. 

I stepped into the solo-business arena with a dedicated purpose to using my expertise, skills and experience to help other female business owners hit your goals. And while I'm at it, create a life of freedom for myself. It's a double-whammy win in my book! 


Nosey about my story? - dive in here

hey there!

Your Brand communicated strategically

1 hr of your time each month = a month of content

grow your list & Attract your ideal clients

a roadmap for consistent connection

Questions?
I got you!

The FAQs - Frequently Asked Questions.
If I've missed a question on your mind, don't sit pondering, please reach out and ask. You'll always get an honest answer from moi

Why do I need to commit for 3 months? 

  • Connection marketing isn’t a short-term sprint. It takes a bit of time and finesse. 3 months gives us that to build a solid structure to tighten up the content, really tune into your brand voice and create a consistent rhythm for your audience. 

  • We’re not aiming for a love-bomb and ghost them type of sequence! Connection comes from consistency! Consistency leads to client commitment. 

  • 3 months allows us a good chunk of time to really analyse your data and see what’s working, pivot what’s not working. 

I ghosted my list / have a small list - will this work? 

  • You’re not alone in the ghosting department. I’ve done it myself. When you’re going solo, there’s so much to do. Re-engagement takes a slightly different approach, but don’t worry! That’s why I’m here to help you! And I’ve got nifty strategies and personality-packed ways to re-engage! 

  • Small list - solvable problem! We’re creating something that’s a lead magnet in itself! It’ll give you bragging rights to attract more people into your intimate community. 

  • We can even work this into your strategy so that you have easy ways to get it out into the world and growing faster than mould on organic raspberries!

Is this for launches / does it include a welcome sequence?

  • No. Whilst a welcome or sales sequence is a type of email marketing, it differs completely from a newsletter. 

  • This particular package is primarily a newsletter package for deeper connection marketing. Within some of the strategy for delivering your monthly newsletters, there will be elements of sales strategy, but it is not a targeted sequence. 

  • A welcoming sequence or sales launch sequence has a completely different strategy and purpose. I do offer this service, so if that’s your main focus right now, reach out for a chat. 
Pop me an email or schedule a call

Want to be sure before we put a ring on it? I completely understand - an investment needs consideration

Still Got Questions?