My entrepreneurial journey began as a personal stylist, but in the business building process I discovered that I loved playing with words, design and email systems more than dresses.
Combining all of my expertise & skills developed over countless years, we find a business evolution…
So if writing your website copy, sales page copy or newsletter copy causes a major case of ‘blankpageanitus’. Or setting up & consistently managing your email marketing with brilliant strategy gives you hives over hallelujahs
a little bit
a whole lotta
Creative copywriting & full-service email marketing to help fellow service providers communicate and build genuine connection to attract your ideal clients
Personal Brand COPYWRITING | Strategic EMAIL MARKETING
Grab a cuppa and let’s have a natter...
Be fixed on your goals
But flexible on how you get there
I’m here to deliver the HALLELUJAHS!
Get in touch for a complimentary consult
with my nose in a book, walking in the woods, hanging out with my friends or watching
Top Gun: Maverick... AGAIN
(once a fly girl, always a fly girl)
YOU CAN FIND ME:
a harmonious holistic lifestyle, personal development, collaboration over competition, empowering & inspiring others, social justice & environmentally conscious practices. Oh, and which way the loo roll should go
I'm passionate about:
adding laughter whenever I get the chance, spontaneous kitchen dancing, cutting out the 'meh' to make room for 'WOW!'
I BELIEVE IN:
British born, South African grown. I believe I received the best education from my years of travelling the globe! Previous experience working in International Development taught me to become more open, culturally aware, empathetic and to draw on a variety of creative inspirations.
10 years as a Flight Attendant means my people skills are second-to-none. It's also why you know I serve from the heart! Just not usually in heels these days
You won’t receive cookie-cutter service. I tailor every client journey to suit your specific needs to ensure it truly is a VIP experience and hits all your objectives.
There's a depth of gold within you and it needs to be shared with your clients. Using my superpowers of intuition & empathy I pull it from within you and infuse it into your copy & other brand touch points in a way that authentically represents you.
Listen, I love dressing up as much as the next girl and have a natural flair for effortlessly pulling together stylish outfits, which made personal styling a natural fit. My styling business was thriving, with most clients coming through referrals, so I knew I was doing something right.
However, when I found myself more engrossed in copywriting, spending far too much time learning new ways to curate the perfect newsletter. Playing around with web design, and exploring the latest systems to streamline my business than keeping up with Fashion Week trends, I knew it was time to pivot.
Fellow business owners often sought my help with tech, design, organisation, and writing projects. That’s when the lightbulb went on; I had a specialised set of skills that could significantly benefit other small businesses. Plus I finally found a career I could do in my pyjamas - apparently a pj stylist isn’t a great career path!
What I genuinely craved was location freedom spending my time doing something I do naturally; geek out over words, design and systems! I realised I could bring much-needed ease to other business owners with skills I find easy and love doing, but you may not.
You're a brilliant businesswomen, but have better things to do than stare at a blank page willing brilliant words to appear. Fiddling around trying to figure out how to set up your email marketing system.
- You want to infuse personality into your copy to build genuine connection and conversions.
- Conquer the tech stress and consistent writing challenges so you can start and grow your email list with ease.
I'm Sam
*sneakers all day!
bringing words to life, effortless style, listening heart, infectious laughter, kickass playlists, epic (but innocent) pranks, sassy sense of humour, fierce loyalty & wildly creative mind
Famous For:
daily rituals:
morning journalling, daily walks, taking care of my skin, mixing up my workouts & fabulous shower concerts (obvs!)
Say no more Sam, you had me at 'hello'.
Let's have a chat
Teddy Swims
listening:
French Toast
CRAVING:
Atomic Habits
READING:
Pints of lemon water
DRINKING:
The Umbrella Academy
Binging:
Currently:
unapologetically Obsessed!
